Webinars
Our SEO, GEO and Content Marketing experts share their tips and methods for unlocking your potential, optimizing the productivity of your teams, and boosting the performance of your content.

Webinar: 6 GEO, AI and web trends for 2027
In 45 minutes, learn how to anticipate the changes in search and on the web to raise your digital presence for the long term by 2027.

Omnipresence and popularity: the key levers of GEO
In 45 minutes, learn how to read the signals shaping your visibility, measure your brand footprint, and run a more complete GEO strategy.

5 GEO & CRO levers for AI visibility ROI
In 45 minutes, learn how to combine GEO, SEO and CRO to build authority, speed up decisions and turn AI-driven intent into conversion.

GEO & content architecture for AI Search
In 45 minutes, learn how to align editorial strategy and technical excellence to amplify your presence in AI Search.

GEO, AI & PR: brand authority in LLMs
In 45 minutes, learn how to combine strategy, distribution, and monitoring to strengthen your brand's authority in an AI-first ecosystem.

Webinar - GEO Playbook 2026: winning visibility in the AI Search era
In just 45 minutes, you’ll gain actionable insights to structure, optimize, and measure your presence across AI-powered search engines.

The AI content factory for SEO and GEO
In 45 minutes, discover how to scale your content strategy with AI without compromising on expertise, security, or performance.

GEO, SEO and AI: the key trends for 2026
In 45 minutes, learn how to master the SEO, GEO, and AI levers for 2026 and beyond.

Webinar - Winning visibility in AI-driven search: how to be seen (and cited) before the click
In just one session, discover how to make your content discoverable, citable, and influential in the age of AI search.

GEO: visibility in ChatGPT and AI Overviews
In 45 minutes, explore concrete, actionable strategies to structure, optimize and deploy your content in the era of next-generation search.

Webinar - Future-proof your SEO: competing for visibility in the age of GEO
In just one session, uncover the strategies to stay visible, trusted, and competitive in the age of GEO.

Content performance and Search visibility
In 45 minutes, learn how to structure, produce, and deploy high-performing content in the age of generative AI.

7 GEO and content marketing trends for 2026
In 45 minutes, learn how to anticipate the shifts in Search and (re)adjust your content strategy to take advantage of generative AI.

AI bots and GEO: optimize your visibility
In 45 minutes, explore the key technical challenges to mastering your visibility in the era of generative AI.

Generative AI and the transformation of search
In 45 minutes, master the shifts reshaping search and adapt your content strategy to keep performing in the age of generative AI.

From SEO to GEO: optimize content for AI engines
In just 45 minutes, discover how the synergies between SEO, GEO, and AI are redefining content and local visibility strategies in 2025.

Webinar - Attract, Engage, Convert: The winning trio for digital growth
One webinar session on the insights, strategies and AI tools behind the three pillars of digital growth: attract, engage, convert.

AI, SEO and content: 2025 trends and practices
In one session, boost your 2025 marketing impact by combining AI, SEO and content optimization — with concrete, measurable results.

Webinar - How social listening, data-driven Content, and AI create winning strategies for Financial Institutions
In 45 minutes: how AI, social listening and data-driven content build trust and engagement for financial institutions in 2025.

Social listening and SEO: 2025 marketing trends
In just 45 minutes, learn how to turn the synergies between SEO, PR, and social listening into winning strategic levers for 2025!

Webinar - AI & SEO in 2025: Strategies for mastering content, data, engagement, and reputation in a shifting search landscape
The replay covers how AI is changing content creation, data and reputation, and which SEO strategies earn visibility in 2025.

2025 SEO & content marketing trends in the AI era
In this exclusive FAQ webinar, discover the 2025 SEO and content marketing trends to anticipate and master tomorrow's challenges.

Masterclass: 10 AI Use Cases for SEO Content
In this exclusive webinar, discover 10 use cases to effectively implement AI in your SEO content strategy in 2025.

Webinar - Predicting search intent with AI and A/B testing: revolutionizing customer acquisition in 2025
In this webinar, discover how predicting search intent can transform customer acquisition with personalized strategies in 2025.

Webinar - AI-driven link building and content strategy: redefining SEO performance for 2025
In this webinar, discover how to leverage AI to create a forward-thinking SEO strategy that drives real results!

Webinar: Netlinking and SEO Content in the AI Era
In this exclusive webinar, reinvent your netlinking and content strategy with AI for 2025!

AI's impact on SEO and content teams in 2025
Join this exclusive webinar to discover how concrete generative AI insights can propel your SEO and content strategy in 2025.

Scaling international SEO with AI
Watch this webinar to discover how to boost your productivity with AI and effectively grow your global international SEO strategy.

Google leaks: what impact on your content strategy?
In this exclusive webinar, discover the key takeaways from the Google leaks and how to adjust your SEO strategy.

Webinar - 5 key steps to succeed in your global SEO strategy
Discover how to define your target markets, understand your competitive environment, and get best practices for adapting your site.

Webinar - 7 Must-Know SEO Trends for e-Commerce Brands in 2025!
In this webinar, discover the 7 essential e-commerce SEO trends you need to know to build a high-performance strategy in 2025.

Webinar - Make your newsroom and your SEO team work together with Semji's integration in Arc XP
Discover through this webinar the best practices to make your newsroom SEO-minded to significantly transform your traffic and revenue.

Webinar -Guide to SEO & Content leadership: How to secure the top spot in SERPs
Learn how to become the SEO & Content leader in your market and maintain your top position in SERPs!

Webinar: AI Adoption and Trust in the Newsroom
In this webinar, discover how to enhance visibility, reduce newsroom effort, and ultimately help drive revenue for publishers with AI.

Webinar - From Google to TikTok: Developing Integrated SEO and Content Strategies
Leverage integrated strategies to dominate across all platforms in 2024!

From SEO to CRO: content and conversion
In this exclusive webinar, our experts share every key to putting your SEO strategy to work for your conversions.

Webinar - AI Overviews: what are the first impacts?
In this exclusive webinar, our experts analyze the first impacts of AI Overviews (formerly Google SGE)!

5 steps to structure your SEO conversion funnel
In this exclusive webinar, discover the 5 steps to structure your SEO conversion funnel in 2024!

How AI is challenging SEO and content teams
By the end of this webinar, you'll have fresh perspectives and strategies to help your teams meet the challenges of AI in 2024.

+30% revenue by recycling your content
Learn how to get the most out of your content and boost it to quickly generate qualified leads with SEO and marketing automation!

The future of SEO: how AI is changing the rules
Discover how AI and its capabilities can power your content strategy in 2024 in this exclusive webinar!

Building topical and semantic authority for SEO
Learn how to create unique, high-quality content and build a smart link-building strategy to strengthen your topical and semantic authority.

Webinar - 7 SEO & content trends to watch in 2024
Get ahead of your competitors in 2024: two experts unpack the 7 SEO and content marketing trends that will drive your results.

Webinar: Aligning Sales Goals and Content Strategy
In 45 minutes, experts from Semji, Afffect, and L'ADN DATA share how to align your SEO content strategy with your sales goals and generate qualified leads.

Webinar: 10 Key Points for SEO and Social Media
In 45 minutes, Charley Bouzerau and Christophe Asselin share the key findings of the SEO and social media study on the home equipment market.

Integrating AI into your SEO content strategy
In this FAQ webinar, Nicolas Nguyen and Laurent Jean show you how artificial intelligence can transform your approach to SEO!

Webinar: 3 Steps to Data-Driven SEO Content
In 45 minutes, Charley Bouzerau and Olivier Cohen share 3 steps to unlock the full potential of your data and elevate your SEO content strategy.

Ask Me Anything: the 3 pillars of SEO
In this webinar, our three experts shed light on Content Marketing, technical SEO, link building, and Artificial Intelligence.

Human + AI: 10 content trends for Google
In 45 minutes, learn how to use AI to its full potential and anticipate upcoming technological and algorithmic changes.

Local SEO: 5 steps to capture top-funnel intent
In 45 minutes, learn how to optimize your intent pages and capture prospects' attention at the top of the marketing funnel in 5 actionable steps!

Webinar: SEO in an Ultra-Competitive Market
In 40 minutes, learn from the lesfurets SEO & Content team's experience and go behind the scenes of their success.

How to become the SEO leader in your market
Watch this webinar and learn how to define a content strategy that makes you the SEO leader in your market!

Boost in-store sales with your digital presence
In 45 minutes, discover the key steps to grow your digital presence and drive more in-store sales.

How Qonto used SEO to expand internationally
Discover how French unicorn Qonto, the neobank for SMEs and freelancers, expanded internationally and grew its traffic across foreign markets.

Webinar - SXO: 15 best practices for a site redesign
In this webinar, learn how to succeed with your site redesign and make your website the backbone of your digital strategy.

Combining SEO, SEA and SMA to grow online sales
Learn how to combine SEO, SEA, and SMA expertise into a business-first strategy and build your growth for 2022!

Integrated search: SEO across every platform
Discover search behavior trends and the best practices you can apply right now to give your business an edge!

Ask Me Anything: SEO and content strategy
For Semji's 10th anniversary, Nicolas Nguyen will be ready to answer all your questions — even the ones you never dared to ask.

Building a content strategy that drives sales
Corentin Mirande (Semji) and Jonathan Girouard (Guarana Marketing) answer your questions live on building a content strategy that drives sales.

How Olivier Duffez uses Semji in his SEO strategy
Olivier Duffez, founder of WebRankInfo and SEO expert, looks back on two years of using Semji and the SEO gains achieved on his own site.

Groupama Gan Vie: +300% SEO traffic in 12 months
Watch this webinar to learn how to boost your traffic by building user needs into your editorial strategy!

4 key steps to accelerate content performance
Learn how to create content optimized for SEO and users, 3 times faster!

Weak signals and SEO: spotting market trends
Learn how to detect weak signals and turn them into real strengths. Find out how to make them yours in our upcoming webinar!

Build an SEO content strategy in 45 minutes
Discover in this Semji Academy training session how to build a successful SEO content strategy with Semji.

Webinar: Image SEO in Your Content Strategy
Learn how to grow your traffic by combining your content strategy with image SEO to boost your sales!

How to produce SEO content 6x faster with AI
Learn how to use AI to automate your writing tasks and produce SEO-optimized, reader-friendly content up to 6x faster!

4 steps to create SEO content 3x faster
Webinar replay: how to create content optimised for search and for readers three times faster, in four steps you can apply to the pages you already have.

3 SEO strategies behind 12 months of growth
Discover how Action contre la faim, Amenovia and Sens-Nature made their mark by leveraging content optimization.

How Nuoo built an editorial strategy in 6 months
Discover how Coralie built a complete organization to roll out her content strategy effectively in just 6 months!

Pairing semantic cocoons with netlinking
SEM experts Nicolas Nguyen, Nicolas Mercatili, and Christophe Vidal show you how to build an effective semantic cocoon in this 45-minute webinar.

Webinar: 3 SEO Strategies for Existing Content
See how Action contre la faim, Amenovia and Sens-Nature built search visibility by optimizing their existing content.

Webinar: capture e-commerce visitors with SXO
Watch this webinar to learn how to combine UX and SEO to deliver content that is visible and engaging for your audience.

4k leads from SEO and marketing automation
Watch this webinar to learn how to use your content to accelerate your buying cycle!

Adepem: +230% SEO traffic in 12 months
Discover in this webinar how Adepem established itself in an ultra-competitive market with Semji Platform.

Content marketing for SEO lead generation
SEO content quality is at the heart of marketing and lead generation concerns. Discover how content marketing can become your best strategy.

Content marketing webinar: your questions answered
Watch the Oncrawl and Semji webinar to boost your content marketing strategy, from creating content to optimizing it.

Data & SEO for e-commerce content strategy
Learn how to automate SEO data analysis, which KPIs to track, and content best practices for e-commerce sites in this webinar.

Decathlon case study: getting content SEO-fit
In this talk, see how the Decathlon and Semji teams doubled SEO traffic on their published content in just a few months.

How Venngage reached 1M monthly visitors
Discover how Venngage built a content growth machine that generates over one million monthly SEO visitors in under 3 years.

MACIF's content factory: +89% non-branded traffic
MACIF partnered with Semji to boost audience engagement and cement its market leadership. See how they built a high-performing content factory.

New content vs optimizing existing pages
Watch the Oncrawl and Semji webinar to boost your content marketing strategy, from content creation to content optimization.

Olivier Duffez on using Semji in his SEO strategy
Olivier Duffez, founder of WebRankInfo and SEO expert, looks back on his months using Semji and the SEO gains achieved on his own site.

Qilibri: +3,400% SEO traffic in 12 months
How did a young startup gain visibility in an ultra-competitive market in just 12 months?

Search intent-based SEO: insights and strategy
How can you organize and boost your SEO with search intent and shift your acquisition strategy into "conquest" mode?

Semantic cocoons for banks and insurers
Semantic cocoons are the most advanced SEO tactic for banks and insurers to outrank competitors on Google and optimize Adwords spend.

Semantic cocoons for e-commerce SEO gains
Facing constant new entrants in e-commerce? Discover how to accelerate your SEO gains by working on your semantic cocoons.

Semji: how to make your content perform
Discover how the Semji platform can help you make your content perform and optimize your content marketing strategy.

SEO and email retargeting for conversions
How can email retargeting, combined with an SEO traffic growth strategy, help you reach exceptional conversion levels?

SEO and SEA convergence: one SEM channel
SEO and Google Ads: discover the synergies between these two channels and run them as one global SEM channel to drive growth and profitability.
SEO Camp: Search intent-based SEO
Learn how to analyze search intent and produce content that actually grows your traffic and conversion rate — a Semji x SEO Camp webinar.

User-focused content for SEO and email marketing
Content is now the most important factor in SEO strategy — and it has long been the driving force behind every good email marketing strategy.

Webinar - Content, SEO and UX in the AEO era
AEO pushes Google toward a single answer. Watch the replay for the practices that turn that shift into new traffic opportunities.

Webinar - How to unlock your Content Factory's full potential?
Learn how to adapt your content strategy to Google's changes and your audience's expectations so your Content Factory produces high-performing content.

Webinar - SE Ranking Marketing Marathon May 2020
8 SEO tips to maximize your e-commerce ROI in this online webinar with Nicolas Nguyen and Julien Gensollen.

Webinar - Writing for SEO in the age of Google BERT
Google BERT is a fundamental leap in how search engines understand and interpret user queries. Learn how to write for SEO in this new era.

Webinar: building a successful semantic cocoon
Join Stéphane Jambu and Nicolas Nguyen for a joint webinar on the semantic cocoon and how to build one that converts.
Put these methods to work with Semji
See how the Semji platform turns the strategies from our webinars into measurable SEO and GEO results for your team.