Semji vs AirOps
AirOps is a builder with a visibility monitor on the front. Insights ships real screens; Actions ships Playbooks, Workflows, Grids and third-party data tools you assemble yourself — and every visibility answer you collect is debited from the same monthly task balance that pays for content generation. Semji ships the screens: a brief, an editor with a live score, a calendar, approvals and a publish, with measurement that never competes with production.
Last verified 1 August 2026
The short answer
AirOps hands you an excellent parts bin and one budget for everything in it. Semji hands you finished screens and does not make measuring compete with publishing. Which one fits depends on whether you want to build the process or run it.
- You want to build the process yourself — conditional logic and loops in Workflow Studio, Grids running it across hundreds of rows, warehouse connectors and your own model keys.
- Sentiment, Share of Voice and AI-crawler log analytics are on the requirements list today; Semji has none of the three.
- Off-site matters as much as on-site: Offsite ranks citation sources by an Influence Score and manages opportunities, outreach copy and publisher contacts in one place.
- You want to start this afternoon on a 14-day trial with no card, rather than book a scoped rollout.
- Your monitoring budget should not compete with your content budget — tracking more prompts, engines, regions or personas never reduces what you can publish.
- You want opinionated screens rather than a canvas: a brief, an editor with a live Content Score, a calendar and an approval trail that exist before you build anything.
- SEO still drives most of your traffic and you need daily rank tracking, search intents and cannibalisation detection, not a Search Console average position.
- You want real monthly search volume on a prompt, not a Very Low-to-Very High tier.
- You want agents that draft, optimise and publish — from the editor, in bulk across Planning, or from a Microsoft Teams channel.
- Governance is a requirement: Brand Voice and Knowledge Base applied at generation, approval statuses, and AI consumption reported per workspace and per user.
Feature by feature
Every AirOps cell links to the page we read it on, with the date. Seven rows go to AirOps, and they are marked as clearly as the rest.
From insight to published page
AirOps can produce and publish — that is the half of the product it is named for. What it does not ship is the screens: their docs describe Playbooks, Workflows and Grids as surfaces you assemble, and Power Agents as components you insert.
| Capability | Semji | AirOps |
|---|---|---|
| Detected gap becomes a content brief | SemjiYes. One click from an LLM gap into Planning as a brief, or into the editor to optimise the page that already exists | AirOpsPartial. Brief creation is one of the Content Planning tasks a Power Agent performs; the result is an artifact a Playbook emits, not a brief object that opens in an editorSource for Detected gap becomes a content brief, checked 1 August 2026 |
| A document editor with a live optimisation score | SemjiYes. Content Score across seven optimisation families — title tag, length, search intents, questions, related terms, incoming and outgoing links — with GEO recommendations on the same screen | AirOpsPartial. Content Review scores an output out of 100 — 50 AI Discoverability, 50 Brand Adherence, 23 published checks, on every plan — but it runs on a generated artifact or a Grid column, never on an arbitrary live URL in an editorSource for A document editor with a live optimisation score, checked 1 August 2026 |
| Editorial calendar and planning | SemjiYes. Planning calendar, custom draft statuses from Draft to Published, bulk actions across the queue | AirOpsNo. Their own API guide: “Feed the prioritized list into your content calendar or project management tool.”Source for Editorial calendar and planning, checked 1 August 2026 |
| Review and approval before anything goes live | SemjiYes. Threaded comments with assignment and resolve, version history, custom statuses | AirOpsYes. “Draft-mode publishing with human review at any stage” — a run pauses at a review checkpoint until a person approves or editsSource for Review and approval before anything goes live, checked 1 August 2026 |
| One-click publishing to your CMS | SemjiYes. WordPress with Yoast meta descriptions, Drupal, Contentful, Strapi, a custom MCP server and a send-to-CMS webhook | AirOpsYes. Their documented connector list runs from Webflow, Sanity and Storyblok to Ghost, HubSpot CMS, Contentful, Strapi and WordPress, published from a Workflow step or a Grid. Broader than Semji's list, and it reaches CMSs Semji does not publish to at allSource for One-click publishing to your CMS, checked 1 August 2026 |
| Earning citations on pages you do not own | SemjiNo. GEO Sources shows which domains and page types LLMs cite, and which prompts cite them — but there is no outreach, placement or PR tooling | AirOpsYes. Offsite ranks third-party sources by an Influence Score built from citation frequency, domain authority and content relevance, then manages opportunities, outreach copy and publisher contacts in one systemSource for Earning citations on pages you do not own, checked 1 August 2026 |
AI visibility, and what it costs to measure
Parity on the fundamentals, and two metrics Semji does not have at all. The row that decides budgets is the fifth: on AirOps, an Answer and an article are spent from the same balance.
| Capability | Semji | AirOps |
|---|---|---|
| Prompt tracking, mention and citation rates | SemjiYes. AI Visibility Score, mention rate, citation rate and average mention position, on prompts carrying topic, persona and funnel stage | AirOpsYes. Prompts monitored daily, with mention rate, citation rate, per-prompt competitor leaderboards and full answer history down to the raw responseSource for Prompt tracking, mention and citation rates, checked 1 August 2026 |
| Prompt prioritisation by real search demand | SemjiYes. Actual monthly search volume on the prompt, from SEO data providers, on the same screen as the topic and the persona | AirOpsPartial. Prompt Volume is a relative tier from Very Low to Very High. The docs defend it: relative indicators give “actionable prioritization without false precision”Source for Prompt prioritisation by real search demand, checked 1 August 2026 |
| Sentiment and brand perception | SemjiNo. Not available | AirOpsYes. A 0–100 Sentiment Score, themes auto-extracted from answers as two- and three-word descriptors, and drill-down to the individual answers behind a negative themeSource for Sentiment and brand perception, checked 1 August 2026 |
| Share of Voice with competitor leaderboards | SemjiNo. Semji reports mention rate, citation rate and competitor ranking within a topic, but does not name Share of Voice | AirOpsYes. Share of Voice in the Overview and Visibility views, with leaderboards beside mention rate, citation rate, sentiment and average positionSource for Share of Voice with competitor leaderboards, checked 1 August 2026 |
| Monitoring that does not draw on your content budget | SemjiYes. Prompt, engine and source coverage is scoped in your contract; it is not deducted from the allowance that generates content | AirOpsNo. “Each Answer fetched debits tasks from your workspace's monthly task balance” — the same balance that runs Playbooks and Workflows. Monthly Answers = platforms × regions × (1 + named personas) × 30 days, and a Claude answer costs fourSource for Monitoring that does not draw on your content budget, checked 1 August 2026 |
| Engines included in your plan | SemjiChatGPT, Google AI Overviews, Gemini, Claude, Perplexity and DeepSeek, with no per-model add-on. Google AI Mode and Microsoft Copilot are not tracked | AirOpsInsights Settings documents ChatGPT, Gemini, Perplexity, Claude, Google AI Mode and Google AI Overviews as connectable platforms. Other AirOps pages name more, Microsoft Copilot among them, so read this as the documented list rather than a ceiling. Coverage is plan-dependent, and a Claude answer is billed at four tasks against the same balanceSource for Engines included in your plan, checked 1 August 2026 |
Search and AI in one system
AI answers have not replaced Google. AirOps reads Search Console well and has the best page-level view in this set — but the search data underneath it is third-party tools you drop into a Playbook.
| Capability | Semji | AirOps |
|---|---|---|
| Keyword research and daily rank tracking | SemjiYes. Daily positions, Top 1–3 / 4–10 / 11–100, keyword difficulty, search intents, branded versus non-branded, cannibalisation detection | AirOpsPartial. Keyword volume, difficulty, SERP and authority data arrive as DataForSEO, Moz and Search Console tools you insert into a Playbook by typing “/” and configure per runSource for Keyword research and daily rank tracking, checked 1 August 2026 |
| Search performance and AI citations on one page record | SemjiYes. Clicks, impressions and average position from Search Console on the page record, beside its Content Score and GEO recommendations | AirOpsYes. Their strongest screen: Search Console clicks, impressions, CTR and average position, AI citation rate and citation share with the prompts that triggered them, and GA4 sessions and engagement, per URLSource for Search performance and AI citations on one page record, checked 1 August 2026 |
| Analytics beyond Google | SemjiYes. Google Analytics 4, Search Console, Adobe Analytics, Matomo and Piwik Pro | AirOpsPartial. Insights Settings documents Google Search Console and Google Analytics 4 connections; no Adobe Analytics, Matomo or Piwik Pro connector appears thereSource for Analytics beyond Google, checked 1 August 2026 |
| AI bot and crawler analytics from server logs | SemjiNo. Not available | AirOpsYes. A Traffic tab built on CloudFront, Vercel or Cloudflare request logs with no script to install, separating Web Search Crawls from Training Crawls from AI Agent Visits, aggregated and per URLSource for AI bot and crawler analytics from server logs, checked 1 August 2026 |
Agents and automation
Both ship agents and a public API. The difference is what arrives finished: Semji's agents run on day one and cannot be rewired, AirOps' components can be wired into anything and have to be.
| Capability | Semji | AirOps |
|---|---|---|
| Prebuilt agents that run out of the box | SemjiYes. About 24 templates — Content Master, GEO Expert, E-E-A-T Auditor, Top 3 Hunter, CMS Publisher — scoped to the editor or the workspace, runnable in bulk across Planning with an activities log | AirOpsPartial. Power Agents are “pre-built, reusable workflow components” you insert into a Workflow or add as a Grid column — building blocks rather than finished screensSource for Prebuilt agents that run out of the box, checked 1 August 2026 |
| An open-ended builder for a process nobody else has | SemjiNo. A fixed library of agents with a fixed tool set — no visual workflow builder, no code steps, no warehouse connector | AirOpsYes. Workflow Studio adds conditional logic and loops, and AirOps connects to BigQuery, Snowflake and Postgres alongside 30+ native integrationsSource for An open-ended builder for a process nobody else has, checked 1 August 2026 |
| Public REST API | SemjiYes. Public API v1 on paid plans — full draft lifecycle, org-scoped keys, Swagger and audit logging | AirOpsYes. The Insights API under /public_api/brand_kits with Bearer keys, nine metrics, eight dimensions and five smart filters. The docs set no plan gate; the pricing matrix lists Data Export as CSV below the top tier and CSV plus API on itSource for Public REST API, checked 1 August 2026 |
| Agents inside Slack and Microsoft Teams | SemjiYes. A Microsoft Teams bot that pushes Content Opportunities into a channel as cards and back into Planning, plus Slack | AirOpsPartial. The documented communication integrations are Slack and Gmail; Microsoft Teams appears in neither that list nor the integrations list. Slack is a workflow message step, a Playbook knowledge tool and an alert destinationSource for Agents inside Slack and Microsoft Teams, checked 1 August 2026 |
Enterprise readiness
The section procurement reads, and the one AirOps is strongest in. Three of these four rows go to them or level with them, and the rows say so.
| Capability | Semji | AirOps |
|---|---|---|
| SOC 2 Type II | SemjiYes. Certified | AirOpsYes. Report available on request under NDA, Drata continuous monitoring, annual third-party penetration tests, AES-256 at rest and TLS 1.2+ in transit. Parity, plainlySource for SOC 2 Type II, checked 1 August 2026 |
| SSO and directory provisioning | SemjiPartial. SAML SSO with automated certificate rotation, but no SCIM provisioning | AirOpsYes. Their enterprise FAQ: “SSO via Okta, Azure AD, and Google Workspace. Role-based access control and SCIM provisioning included on enterprise plans.”Source for SSO and directory provisioning, checked 1 August 2026 |
| Bring your own model API keys | SemjiNo. Agents run on Claude Sonnet 5 under Semji's own model contracts | AirOpsYes. Your own OpenAI, Anthropic and Google keys — “Control cost, governance, and data residency on your terms”Source for Bring your own model API keys, checked 1 August 2026 |
| How you buy | SemjiQuote-based, with scoped onboarding and a dedicated customer success manager. No published price and no free trial | AirOpsNo price is published for any AirOps plan — the cards read “Start for Free” or “Talk to Sales”. A 14-day trial takes no card. Tasks are the unit: 20,000 and 75,000 a month on the two self-serve plans, and $0.025 for each extra task on the entry planSource for How you buy, checked 1 August 2026 |
See where your brand actually stands
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Three things a build kit makes you pay for
Not feature gaps — consequences of the architecture. Each one is documented on AirOps' own pages, not inferred from what is missing.
Measuring should not cost you an article
- Monthly Answers = platforms × regions × (1 + named personas) × 30 days
- Every Answer debits the balance that runs Playbooks and Workflows; Claude costs four
- At the limit, AirOps pauses workflows and Playbooks unless you reserve the monitoring budget instead
- On Semji, adding an engine or a market costs you nothing you were going to publish
A product, not a parts bin
- A gap becomes a brief, and the brief opens in an editor with a live Content Score
- Seven optimisation families, threaded comments, custom statuses and a Planning calendar
- Nothing to assemble, configure or fork before the first piece ships
Search and AI answers in one model
- Daily rank tracking, search intents and cannibalisation detection, not an average position
- Prompts carrying real monthly search volume, not a Very Low-to-Very High tier
- GEO Sources: which domains and page types LLMs cite, and the prompts citing each one
- One page record to fix — score it, publish it, and watch both numbers move
Frequently asked questions
Can I run Semji and AirOps together?
You can, and the overlap is the measurement layer. Worth knowing before you do: on AirOps the visibility answers you collect are billed as tasks out of the same allowance that runs your Playbooks, so paying two vendors to track the same prompts costs you AirOps output as well as money. Teams that keep both usually keep AirOps for something Semji does not do at all — sentiment, crawler logs, or Offsite — rather than for a second copy of the same prompt set.
Does AirOps replace my SEO tool — and does Semji?
AirOps does not try to. Position, clicks and impressions come from Google Search Console, and keyword volume, difficulty and domain authority arrive as DataForSEO, Moz and Search Console tools you insert into a Playbook yourself; there is no rank-tracking screen. Their own guidance also sends teams elsewhere for deep technical crawling and crawl-budget work. Semji replaces the content-performance half of an SEO suite — daily rank tracking, search intents, cannibalisation detection, competition duels — but not a backlink index or a technical site crawler, which neither platform provides.
Which AI engines does each tool cover?
Semji tracks ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity and DeepSeek with no per-model add-on, and tracks neither Google AI Mode nor Microsoft Copilot. For AirOps we quote no number, and neither should anyone else: their own pages state coverage at least six different ways — eight platforms on one docs page, “seven AI engines” with Copilot named on their enterprise page, six in Insights Settings, “5+” on one of their comparison pages, five in their own blog, and one to four engine logos on the pricing matrix. What Insights Settings documents as connectable is ChatGPT, Gemini, Perplexity, Claude, Google AI Mode and Google AI Overviews, with coverage depending on the plan and a Claude answer billed at four tasks rather than one.
What does AirOps do better?
More than one thing. It scores sentiment and auto-extracts the themes behind it, names Share of Voice as a first-class metric with leaderboards, and reads AI-crawler activity straight from your CDN request logs — Semji does none of the three. Offsite is a whole discipline Semji leaves to you: ranking citation sources, managing outreach and measuring lift per placement. It is a real builder, with conditional logic and loops, warehouse connectors for BigQuery, Snowflake and Postgres, and bring-your-own OpenAI, Anthropic or Google keys, where Semji's agent library is fixed and runs on Semji's own model contracts. Its enterprise plans include SCIM provisioning, which Semji does not offer, and its documented CMS connector list reaches Webflow, Sanity, Storyblok, Ghost and HubSpot CMS, none of which Semji publishes to. It publishes the Content Review rubric in full — 100 points, 23 named checks with their weights — where Semji's Content Score families are not published with theirs. And it sells the way an enterprise vendor is expected to: a published four-week implementation timeline, a certification programme, and named customer logos with quantified case studies at a volume Semji does not currently match.
How does pricing compare?
Neither vendor publishes a price, so a like-for-like number needs a conversation on both sides. What AirOps does publish is the model: tasks are the currency, with 20,000 and 75,000 a month on the two self-serve plans, $0.025 for each extra task on the entry plan, and a 14-day trial that takes no card. AirOps meters itself well — usage pacing, per-workflow task reporting, soft limits that email and hard limits that block — because it has to. Semji is quote-based, with no free trial, and scopes measurement separately from generation so the two never trade against each other. For a straight cost comparison, the demo is the fastest route to a number.
Skip the build
Book a demo and we will run your own prompts through Semji — the visibility report, and the brief, the editor and the publish that come after it.
AirOps is a trademark of Rivington Labs, Inc. d/b/a AirOps. Semji is not affiliated with AirOps. This comparison is based on publicly available information as of 1 August 2026; products change, so check both vendors' current documentation before deciding.