5 GEO & CRO levers to measure and maximize the ROI of your AI visibility
Visitors coming from LLMs arrive with more mature intent, higher expectations and faster decisions. AI now shapes decision-making — it is no longer just a guide.
How do you keep optimizing the user experience while strengthening your visibility in AI answers?
In this webinar, Marie Belmont (S/GEO Consultant at Semji) and Nicolas Marty (Head of Growth Marketing at AB Tasty) share their vision of AI-first journeys and the new performance levers that maximize the ROI of your AI visibility.

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Today’s speakers
Hear from our experts

Marie Belmont
S/GEO Consultant
Semji

Nicolas Marty
Head of Growth Marketing
AB Tasty
In 45 minutes, learn how to combine GEO, SEO and CRO to build authority, speed up decisions and shape experiences that turn intent into conversion.
Understand how LLMs are transforming search and buying behavior,
Identify the new visibility and authority signals used by generative engines,
Design landing pages built to confirm intent,
Strengthen your GEO performance through strategic CRO optimizations,
Structure experiences that convert visitors coming from AI answers,
Measure the business impact and ROI of AI-first journeys on your marketing performance.
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