Become the #1 source for your audience and for Google
Semji lets you cover the topics that online users want and that Google cares about, and helps writers get the job done.
World-class marketing teams trust Semji with their content strategy
Semji customers:
- Allianz
- Otto
- Reitmans
- Record TV
- Action Against Hunger
- El Financiero
- Fox Sports
- Randstad
- PCMag
- RetailMeNot
- TD
- IGN
- Mashable
- Christie's International Real Estate
Across the newsrooms working with Semji:
- +30%
- more monthly SEO traffic on optimized articles
- 4M
- monthly visitors across the titles we work with
- +84%
- more monthly revenue from optimized articles
AI visibility
Who does an AI answer quote when the story is yours?
Semji runs the questions your readers ask into ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude and DeepSeek, records which publication the answer names and which article it cites, and tracks the same set as the story ages.
A citation is worth something different to a publisher than to a brand. A brand that gets named sells later; a title that gets quoted has had its article read and its page view taken. So the desk needs to know which topics the engines answer out of someone else's archive and which out of yours, before it commissions the next explainer.
Leverage your expertise while writing fully optimized content
Semji's Content Score checks an article against what readers are searching for without touching the voice it is written in. The recommendations name the questions left unanswered and the terms the piece never uses; the byline, the dateline and the sources stay the journalist's.
Those same signals are what make a paragraph quotable with the attribution intact. An answer engine lifts a span, and a span that names its subject and cites its source is one it can reproduce.
Achieve higher audience share and engagement
Semji shows what an audience is asking this week, ranked by demand, and which of those questions no article on your site answers yet. Cambium Media worked that list across rustica.fr and systemed.fr and grew SEO traffic 535% on the pages it optimized.
The same view covers the archive. A four-year-old explainer that still ranks is usually a cheaper win than a new piece, and Semji prices both against the effort each would take.
Semji Extension
Semji no longer sells the Chrome extension. Newsrooms now connect WordPress, Drupal, Contentful or Strapi natively, and optimized drafts publish into the CMS the desk already runs.
See CMS integrationsHow a newsroom decides what to publish next with Semji
- 01
See which stories the engines answer without you
Semji measures, topic by topic, whether Google and the AI assistants take the answer from your article or from someone else's, and what that difference is worth in clicks.
- 02
Give the desk a brief, not a keyword
Content Ideas surfaces what readers are asking now, and the brief carries the questions, the angles and the Content Score to beat while leaving the house style alone.
- 03
Publish into the CMS the desk already runs
Native integrations for WordPress, Drupal, Contentful and Strapi land the optimized draft where the journalist already works, and the archive gets re-optimized from the same board.
They use Semji every day
Two publishers, and the figures they agreed to publish in full.
- +69%
- SEO traffic at L'Etudiant, over 300 pieces in under a year
- +55%
- SEO traffic at Parents.fr, with half the brief time
+535% increase in SEO traffic for optimized content
“Semji allows us to compare ourselves with other media and shows us where we can make improvements and meet our audience's expectations.”
Amandine Carayon, Digital Content Manager
+98k clicks (santemagazine.fr)
“I needed an internal solution for journalists to quickly become more autonomous in SEO. The Semji platform doesn't replace their expertise, but makes it visible and valuable in the eyes of online users and Google.”
Hamidou Diallo, SEO Manager
+25% increase in SEO traffic for content made with Semji
“Thanks to Semji, I can produce more quality content. The platform saves me 50% of my time searching for information and preparing my articles. I use the information provided by the platform to provide more relevant content to my audience.”
Daniel Vercaemst, Founder and copywriter at J'aime Jardiner, Ouest France partner website
Frequently asked questions
What does a zero-click answer actually cost a publisher?
Semji measures it per topic and per engine, as the gap between the questions your articles rank for and the questions an AI answer resolves without a visit. That is the only version of the figure that is yours rather than an industry average, and it is the number a traffic chart cannot show you.
Do AI engines cite the original reporting or the aggregator?
Semji records the actual cited URL behind every answer, and on most news-adjacent questions the cited source is a later aggregation or an explainer rather than the title that did the reporting. Seeing which pages the engine reads is what tells a desk where its own archive is being passed over.
Can Semji keep up with a news desk?
Semji surfaces what readers are asking now and drafts the brief in minutes, and the optimized draft publishes into WordPress, Drupal, Contentful or Strapi natively, so nothing leaves the workflow the desk already runs. Ouest France cut production time 20% working this way.
Will SEO recommendations flatten our editorial voice?
Semji's Content Score measures what an article covers rather than how it is written, so the byline, the angle and the sourcing stay the journalist's. Uni-Médias adopted it precisely so journalists would keep their expertise and have it made visible rather than replaced.
Should we re-optimize the archive or publish new pieces?
Semji prices both on one scale, so a four-year-old explainer that still ranks and a piece that does not exist yet are compared by the traffic each would return against the work it would take. For most titles the archive is the cheaper half, and it is the half an answer engine is already reading.
We publish several titles. Which one should Semji start with?
Semji scores each domain separately and ranks them on the same scale, which is how a group decides where the next writer's month goes. Uni-Médias runs parents.fr, santemagazine.fr and detentejardin.com from one workspace.
See Semji on your own titles
Bring one vertical and a month of traffic. We will show you which questions the engines answer from your archive, which ones they answer from a competitor's, and what the desk would have to publish.