SEMJI GUIDE

From SEO to GEO: a new era of visibility

Master the transition from traditional SEO to Generative Engine Optimization to stay ahead in the AI-driven search landscape. This comprehensive guide reveals how to optimize your content for LLMs and AI search engines, ensuring your brand maintains visibility and stays competitive.

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%

of Google searches show AI Overviews

prompts are handled everyday by ChatGPT alone

%

of problem-solving searches surface AI-generated answers

In this guide, discover how to:

Understand the fundamental shift from SEO to GEO and its impact on your content strategy,

Master the 15 essential techniques for creating GEO-friendly content that performs in AI search,

Implement proven workflows to audit and optimize your existing content for generative engines,

Structure your content to maximize visibility across both traditional search engines and LLMs,

Future-proof your search strategy with actionable methodologies designed for the AI era.

The guide in 3 main key points

What is GEO and why does it matter for your business?
Learn how generative engines like ChatGPT or Google’s AI Mode are reshaping search behavior, and discover where LLMs source their answers to position your content strategically.

How can you create content that performs in both traditional and AI search?
Master 15 proven techniques that make your content AI-friendly while maintaining SEO performance, from EEAT principles to structured formatting that LLMs understand and prefer.

What workflows should you implement to transition to GEO?
Get step-by-step methodologies to audit your current content’s GEO readiness and transform your existing pages with targeted optimization strategies that deliver measurable results.

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About Semji

Semji is the AI solution designed for marketing teams looking to scale content production, optimize efficiency and drive measurable impact.

Over 500 companies worldwide trust Semji to power their Content Marketing and SEO strategies. Explore Semji’s potential for your own strategy during a personalized demo: book your demo right now.

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