SEO articles
Everything we have published on SEO, newest first.
Page 5 of 7
6 min read
Study: SEO dominates the conversion journey
Although it currently accounts for little of marketing budgets, SEO is by far the dominant marketing channel in the user's conversion journey.
Updated10 min read
The importance of SEO audits in a search strategy
Losing traffic? Pages Google can't see? Here's what an SEO audit covers, when to run one, and the tools experts use.
6 min read
28% of CAC 40 companies are not mobile friendly
Since Google's announcement, companies have been worried about seeing their rankings affected.
2 min read
Google drops PageRank: what to use instead
Google no longer displays PageRank in the Toolbar. Why it's a non-event for SEOs, and which tools measure page authority instead.
3 min read
Study: Google penalizes text hidden by CSS or JS
A recent study challenges Matt Cutts's statements about text hidden on a web page in order to improve the user experience
17 min read
What are the main SEO ranking factors on Google?
If you want to improve your SERP positioning, you can't ignore these ranking factors. A site that meets most of them maximizes its chances of ranking on Google.
7 min read
What is position 0 on Google?
Position 0 is the result Google highlights above the organic listings. What it is, why it matters and how to earn it.
3 min read
How to geolocate your Google searches?
See geolocated Google results from any location on the map — a free Chrome method, with no proxy, VPN or paid tool needed.
17 min read
How to protect yourself against negative SEO
The bane of organic search, duplicate content is highly damaging to your site and easily detectable.