Semji Connect brings around thirty marketing leaders together for a working morning at the Ritz Paris. The subject has become operational: generative engines now decide part of a brand’s visibility, and the trade-offs that follow no longer look like classic SEO.
Nicolas Nguyen opens with a keynote on AI Overviews, AI Mode and ChatGPT. The Leroy Merlin team then walks through what they put in place, what worked for them and what they still have to solve.
Programme
- 09 – 09: welcome, breakfast and networking
- 09 – 10: keynote by Nicolas Nguyen, “AI Overviews, AI Mode, ChatGPT: rethinking visibility in the age of AI engines”
- 10 – 10: break and networking
- 10 – 11: customer story from Leroy Merlin, and where they are heading
- 11 – 12: open discussion, networking and close
Thirty seats, on Place Vendôme
The morning is held at the Ritz Paris, 15 Place Vendôme, in the 1st arrondissement. Attendance is deliberately capped at 30 people, so that everyone can put their own questions and leave with answers that apply to their own situation.
Speakers

Nicolas Nguyen
Co-founder
Semji

Nicolas Fatout
Chief Sales Officer
Semji

Mathieu Addo
Key Account Manager
Semji

Michaël Alonzeau
Digital Project Manager
Leroy Merlin

Hélène Soudant
SEO/GEO Project Manager
Leroy Merlin
