Insights on search, AI and content
How search visibility is changing, what generative engines reward, and the operational detail behind both.
Page 7 of 20
Updated15 min read
SEO and SEA: how to create the perfect strategy? - Semji
Where SEO and SEA overlap, and where they should not: how to split budget, share keyword data and stop the two channels bidding against each other.
Updated13 min read
The 9 reasons explaining a fall in organic traffic - Semji
Recap of the 9 main reasons why your SEO strategy is not producing the expected results and why your site is experiencing a drop in organic traffic.
Updated9 min read
Content Marketing and SEO: 5 statistics you need to know - Semji
In this study, discover a complete panorama of professionals living the challenges of SEO and Content on a daily basis
Updated32 min read
Ecommerce SEO: the complete guide to optimize the referencing of your website - Semji
SEO drives almost 9 times more clicks to online stores than paid ads. The on-site and off-site optimizations that make yours rank.
Updated15 min read
How to identify and fix Google's main SEO penalties? - Semji
The birth of Google penalties is usually the result of a major algorithm update that reshuffles the deck and upsets the entire SERP.
Updated16 min read
How to make successful SEO e-commerce product pages? - Semji
SEO for e-commerce product pages: title and meta tags, descriptions, internal linking, structured data and out-of-stock handling.
Updated18 min read
Link building: various strategies and link types - Semji
Link building strategies and link types, from guest blogging to sponsored articles and expired-domain networks, and what each is worth.
Updated19 min read
Use log analysis to improve your SEO - Semji
Server log analysis shows what Googlebot actually does on your site: crawl budget waste, redirects, status codes and crawl priority.
Updated13 min read
What are the best SEO tools for semantic analysis? - Semji
Semantic analysis tools allow us to understand the user's intentions around keywords or expressions. They can thus highlight the needs of Internet users according to a theme and establish a list of words that the latter expects to find in the text to respond to his request.