Content is becoming an increasingly important part of marketing strategies. Semji – a content optimization platform and SEO specialist – together with YouLoveWords – a content marketing leader – share with you the main trends in content...
88% of B2B companies and 76% of B2C companies are now investing in content marketing. This proves that the market is increasingly mature. However, building an effective content marketing strategy is not that easy and requires specific expertise, that goes beyond...
What is analysis or semantic searching? Definition of semantics Before getting started on semantics applied to search engines, let’s first define semantics. Semantics is defined as “a branch of linguistics that studies the signified, what we talk about, what we want...
The structure of a website and of its content are essential for SEO. To understand and organize the content of a webpage or article, the easiest way is to use Hn tags. When writing and optimizing a webpage, the question on how to use tags comes back ever time. Tags...